Digital solutions

  • Online Bulletin Board: consumers are encouraged to answer daily questions and describe their experiences in a very playful manner, according to the study objectives.
  • Online Community: people belonging to the study profile are invited to participate in a discussion group, getting aspects related to the topic being analyzed.
  • Social media: certain topics, brands and situations are qualitatively and quantitatively analyzed in the social network environment, taking advantage of monitoring technological resources, measurement and data mining that can provide predictive studies.